Low Risk, High Reward: Starting and Growing Your Business with Minimal Risk by Bob Reiss, Jeffrey L. Cruikshank

Low Risk, High Reward: Starting and Growing Your Business with Minimal Risk

Bob Reiss, Jeffrey L. Cruikshank

336 pages first pub 2000 (editions)

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Description

Contrary to popular belief, most entrepreneurs don't like risk. While they are not afraid to take chances, the most successful entrepreneurs do what they can to anticipate, minimize, and offset risk at every opportunity, insists Bob Reiss, who in ...

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