Промяната: как да я постигнем, когато е трудна by Chip Heath, Dan Heath

Промяната: как да я постигнем, когато е трудна

Chip Heath, Dan Heath

312 pages first pub 2010 (editions)

nonfiction business psychology self help informative reflective medium-paced
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Why is change so difficult and frightening? How do you create change when you have few resources and no title or authority to back you up? Chip and Dan Heath, the best-selling authors of Made to Stick, are back with a ground-breaking book that add...

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