Marketing Health Care Into the Twenty-First Century: The Changing Dynamic by Alan K. Vitberg, William Winston

Marketing Health Care Into the Twenty-First Century: The Changing Dynamic

Haworth Marketing Resources

Alan K. Vitberg, William Winston

206 pages • missing pub info (editions)

nonfiction business economics health informative medium-paced
Powered by AI (Beta)
Loading...

Description

Marketing Health Care Into the Twenty-First Century explores recent and anticipated changes and trends--legislative, economic, organizational, clinical, and operational--from a strategic marketing perspective. Author Alan K. Vitberg, a respected c...

Read more

Community Reviews

Loading...

Content Warnings

Loading...