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215 pages • missing pub info (editions)
ISBN/UID: 9780071791090
Format: Hardcover
Language: English
Publisher: McGraw-Hill
Publication date: 07 March 2012
Description
Winner of a Choice Magazine Outstanding Academic Title Award We are on the cusp of a marketing revolution. And it is being led by you. Return on Influence is the first book to explore how brands are identifying and leveraging the world's most pow...
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Content Warnings
215 pages • missing pub info (editions)
ISBN/UID: 9780071791090
Format: Hardcover
Language: English
Publisher: McGraw-Hill
Publication date: 07 March 2012
Description
Winner of a Choice Magazine Outstanding Academic Title Award We are on the cusp of a marketing revolution. And it is being led by you. Return on Influence is the first book to explore how brands are identifying and leveraging the world's most pow...
Community Reviews
Content Warnings