The Business of Media Distribution: Monetizing Film, Tv, and Video Content in an Online World by Jeffrey C. Ulin

The Business of Media Distribution: Monetizing Film, Tv, and Video Content in an Online World

Jeffrey C. Ulin

606 pages • first pub 2009 (editions)

nonfiction business informative medium-paced
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Description

In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments--film, television, and online/digital--providing you with an insider's perspective that can't ...

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